Pengembangan Promosi Produk Pada Home Industri Kerajinan Dari Bambu Di Desa Kunir Kidul Kecamatan Kunir Kabupaten Lumajang

  • Mimin Yatminiwati STIE Widya Gama Lumajang
Keywords: craftsman, bamboo crafts, marketing

Abstract

The purpose of the activity is to enhance the bamboo home industry product promotion in Kunir Kidul village, Lumajang Regency. An activity to solve the issue will be done including:a. Promotion: 1. Enterpreneurship and motivation; 2. Bussiness Management including: a. Financial Management (Base cost and selling price calculation); b, Management Technique and Promotion; c. Product Development Training ( wakul, lamp, plate,hat tissue box, and a product brand); d. Develop a blog and a social media account to promote the product; e. Coaching and counseling of the mass production and promotion.

References

Nanang,Budianas.2013.Pengertian Promosi dan Tujuan Promosi.http://nanangbudianas.blongspot.co.id/2013/02/pengertian-promosi-dan-tujuan-promosi.html
Published
2018-08-24