Impact Car Free Day For Entrepreneurship Interests Street Vendors In Square Lumajang

  • Mahirotul Lailiyah STIE Widya Gama Lumajang
  • Sukma Irdiana STIE Widya Gama Lumajang
  • Jesi Irwanto STIE Widya Gama Lumajang
Keywords: Car Free Day, Entrepreneurial interest, Street vendors

Abstract

Activity Car Free Day is a promotional activity to reduce the level of air pollution in large cities. CFDs are in great demand by the public to earn a living, especially street vendors.This study aims to find out in depth about the entrepreneurial interests of street vendors in the CFD activities in Lumajang Regency Square. Several factors in this study that can Affect street vendors in CFDs include interest factors, social factors, economic factors and accessibility factors. This study uses qualitative methods with a case study approach. The results Showed that CFD had a positive influence on street vendors for entrepreneurship, Square location in the middle of the city made CFD a favorite place for the community to spend time on vacation, crowded visitors who were Likely to Become Consumers made manytraders feel benefited. Also Street vendors have to adapt to the environment such as maintaining good relations between fellow traders and the community that helps curb and find solutions when there are problems between traders such as conflicts between traders in fighting over consumers. The problems faced by street vendors in Lumajang's CFD, the which are weather factors such as rain, make consumers 'Decrease levels and have an impact on traders' income that decreases.

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Published
2019-08-31